Opinion


Opinion
5 Reasons Why You Should Ditch Rank Tracking for Performance Reports

TL;DR Rank tracking, although considered to be an “industry standard” for SEO reporting, is highly flawed, and you shouldn’t rely upon these

Opinion
5 Undervalued Ranking Factors That Actually Move Your Business Up In Rankings

TL;DR Surveys like Whitespark’s 2023 Local Search Ranking Factors try to help professional marketers and newcomers by sharing ...

Opinion
Why Tracking Competitor Reviews Is Pointless

TL;DR Competitive analysis, like tracking competitor reviews on Google Business Profile (GBP), is a fancy feature many Local SEO ...